Building “Brand You”: 10 Easy (and Free!) Ways to Market Yourself

To be successful in any industry, you have to differentiate yourself from the competition. With new technology, building a personal brand has never been easier, and “Brand You” is what will make you stand out from your peers. “Brand You” is a concept that I learned from my mentor, Professor Bob Batchelor, at the University [...]

I Aimed High, and So Should You

Let me give you some advice: apply for that job you think you aren’t qualified for, or submit your entry to win an award you think will probably go to someone else. You never know when the people selecting the winners will think that YOU are the perfect candidate.
Last fall, I was browsing the PRSSA [...]

Dear College: Breaking Up is Hard to Do.

Dear College,
I knew it would be difficult to write this, but I didn’t really understand how hard it would be until now. Even though I entered this relationship knowing it would never last, the abrupt ending has caught me off guard. When I made this commitment in 2004, four years seemed so long— receiving a [...]