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Taking A Step Back From PR Interactive

July 16, 2009 · 7 Comments

It’s bittersweet to be writing this post, but I believe the time has come to officially let all my readers know that I’ll no longer be posting on PR Interactive.  In the past 6 months, I haven’t been posting regularly because I’ve struggled with determining what my goals for this blog actually are.

I recently wrote about how my use of social media has changed since I graduated from college last year, and I’ve watched PR Interactive go through an identity crisis as I try to adapt to my new role as a young professional starting out at the bottom of the corporate ladder.  What once started out as a way for me to investigate the convergence of social media and public relations turned into a sort of guidebook for other communications students – which I still love and will continue to help any students who reach out to me [megmarie412 at gmail dot com]!

Now, I’ve come to a point in my life where I think it’s more important for me to sit back and engage in social media a bit differently so that I can continue learning as a PR newbie.  I’ll still be actively listening and participating in conversations on Twitter and through blog comments, so please don’t write me off completely!

A sincere thanks to all my readers and the bloggers I’ve met through PR Interactive, especially the industry professionals and amazing professors who guided me through this whole process (some unknowingly) and provided me with a wealth of information as I went from student to job-seeking graduate to young professional.

I might dive back into the blogosphere eventually, but for now I’m taking a step back and looking for other ways to connect with communications professionals, professors, and students.  I always want to continue writing, so if you know of any guest-posting opportunities, please keep me in mind. Additionally, for the many students who seem to stumble across this blog, I hope my archives will provide some insight on my life as a PR student learning about social media.

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Witnessing History First Hand: The 2009 Presidential Inauguration

January 22, 2009 · Leave a Comment

I had the honor and privilege to watch the 2009 Presidential Inauguration on Tuesday. The experience was one I’ll never forget: it furthered my pride for this great nation and instilled immense hope that we will overcome the hardships plaguing us right now.
Below are some pictures I took on January 20. Enjoy!

Constitution Hall

Crowds outside of Constitution Hall, with posters that said “From slavery to the presidency.”

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The masses migrate toward the Washington Memorial. Notice the trash can…

Washington Memorial

Flags flying near the Washington Monument as millions prepare to witness the historical inauguration.

Capitol on Inauguration Day

People on the mall watch as the 43rd President shakes hands with the 44th President.

Saying Goodbye to a President

America says goodbye to a president.

Jefferson Memorial

The Jefferson Memorial overlooking the frozen Potomac.

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A Reflection: How Blogging Affected My Life

December 11, 2008 · 21 Comments

It recently hit me how dramatically my life has changed in the past year that I’ve been blogging. In twelve months, I have graduated from college, moved from Florida to the Nation’s Capital, left my family, interned at a prestigious public affairs firm, landed my dream job, and interacted with brilliant people from around the world.

Almost all of these milestones are a direct result of this blog. That may sound exaggerated, but it’s not. Launching my blog has significantly influenced my life in many ways, especially in my professional career, but more importantly – blogging has made me more appreciative of everything I have achieved so far and more willing to help others reach their own milestones.

When it comes to professional development, I might be the poster child for how beneficial blogging can be to one’s career. Looking back at the recognition I have received in the past year because of my blog is very humbling. Since creating this blog, I have been offered numerous freelance writing opportunities and professors have asked me to speak to their students about blogging. As someone making the transition from college student to full-time professional, these experiences allowed me to develop skills necessary for a successful career in communications.

Last spring, I was awarded second place in the PRSSA/Edelman Outstanding Public Relations Student competition, and the nominating team mentioned that my blog showed how passionate I was about my education and the PR field. When my last semester of college was ending, I sought advice from bloggers who had re-located after college and, with their advice and encouragement, decided that leaving Florida to pursue my career in PR was the best decision for me to make. Then, I used my blog to develop a professional network on LinkedIn and Twitter, both of which earned me informational interviews at several prestigious PR agencies in Washington, D.C. Because of my blog, I landed a summer internship at one of the best public affairs firms in the country. There, my supervisors tapped me for insight into the digital space and pulled me into important client meetings I never dreamed I would attend as an intern. I met former congressional members and presidential press secretaries – and got paid for it!

After my internship ended, I needed to find a full-time job. I wanted to work at a forward-thinking company that understood social media. Connections I made and conversations I had through my blog and Twitter led me to my current position – my dream job – at a company that embodies those exact qualities.

Though these opportunities enhanced my resume and portfolio, they are not the reason why I love being a part of the blogosphere as much as I do.

Perhaps the most substantial impact blogging has had on my life has been helping me push aside my shyness so that I could talk to people with more ease and confidence. After receiving insightful comments on my posts from prominent professors and professionals, I felt my bashfulness gradually subside. With this newfound courage, I reached out to people I respected and admired; something I’ve never been comfortable doing in the past.

The hospitality and encouragement I received from my mentors blew me away. Blogging made it easier to connect and build friendships with intelligent people like Karen Russell, Robert French, Les Potter, Constantin Basturea, Paull Young, Melanie Seasons, and countless more. Their kindness showed me the importance of community and that building relationships is the foundation for everything, especially in PR and social media.

Considering all of the professional goals I have achieved in the past year, you might be asking why something like gaining courage has had the biggest impact on my life. Well, it’s the circular nature that resonates so well in the blogosphere. My blog gave me more confidence in my abilities as a writer and communicator, so I felt more confident reaching out to bloggers I admired, and when they were so open to helping me, I knew that I had to give back in some way, too. The blogosphere frequently reminds me how important the pay-it-forward mentality is: help and be helped, what goes around comes around, sharing is essential.

The communities I have gotten involved with through blogging made me realize how much I love helping people, especially college students and recent grads. Each week, I receive comments or e-mails from students saying my blog has helped them in some way, whether it’s encouraging them to start their own blogs or inspiring them to apply for awards that seem out of reach. These kind words are never taken for granted – in fact, they are often what keeps me going when I find myself frustrated with blogging (or even life in general).

Blogging has helped me achieve many of the goals I set for myself, and all of the wonderful things that have happened to me would not mean as much if I did not try to inspire other people as others motivated me during my rough times, life changes, and professional pursuits.

So how has blogging affected my life? It helped me come out of my shell so that I could somehow interact with industry geniuses, move to a big city by myself, land my dream job, and share these experiences with others who are going through the same things I did. For me, this blog is about developing confidence in my own voice so that I can help others in the same way others helped me. If being vocal online helps other people along the way, I’m more than happy to pretend that I am a gregarious extrovert who doesn’t even know what the word “shy” means.

H/T to the phenomenal team over at Brazen Careerist for holding this outstanding contest and motivating me to write the post that should have been written a long time ago. Those guys really know how to challenge me!

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Today, We Should All Be Proud to be Americans

November 5, 2008 · 3 Comments

statue_of_liberty_800cropped

Today, I am proud to be an American.

No, my candidate did not win. Unfortunately, he barely had a fighting chance. His ticket didn’t even receive 1 percent of the popular vote and all I was hoping for was a measly 5 percent. I could be upset, I could be whining, I could be posting vicious status updates on Facebook and Twitter, but I’m not.

Instead, I’m taking in this moment with excitement and wonder at the possibility for America – for our – future. I firmly stand by the fact that our country is moving forward and into a new era. No matter what the next four years brings, we have seen that inspiration can evoke the passion to work hard and to fight for our beliefs, and that is an incredibly beautiful thing.

Two great Americans gave phenomenal speeches last night. If the campaign had been based off those speeches, I would not have had the difficult time that I did in choosing my candidate because of my frustrations and disappointment. Instead, I would have struggled choosing between two fierce leaders with the vision for America that we should all have.

More than 55 million Americans out there disappointed with last night’s results, and while not everyone will agree with President-elect Barack Obama’s policies, we should be thrilled that someone like him now holds our highest office. That someone with his ability to mobilize millions is leading us gives me hope for a great new period in American history.

I am proud and honored to call Barack Obama the next President of the United States. I am proud and honored to call John McCain a Senator of the United States. I am, and always will be, proud to be an American.

And now, I’m thrilled to adopt that famous slogan as my own: Yes. We. Can.

photo cred: http://americantraveler.blogsome.com

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Happy Election Day: New Tools to Help Us Monitor Historic Conversations

November 4, 2008 · 1 Comment

election_2008I wrote in a previous post about my admiration for the United States political process. While I didn’t find a candidate that evoked passion and inspiration (don’t worry, I did end up voting), I am still in awe of how social media and the Internet have changed the electoral process – a process that has remained rather static over the past few elections.

Despite my frustration with the two major parties’ campaigns, I was still inundated with the election itself every time I signed online. With Twitter, facebook, and the blogosphere engrossed in all things Red and Blue, it’s easy to drown in information overload.

Luckily, digital innovation came to the forefront this year and there are several ways you can easily monitor the conversations people are having today about the election and the candidates. Here are a couple that have been brought to my attention that I felt necessary to share:

Tropicana: Fresh Squeezed Tweets

tropicana-election-tweets-full-view1

Tropicana’s new site, www.anorangeamerica.com, is a visual representation of the nonstop political discourse that is taking place on Twitter. Basically, the site continuously checks for tweets mentioning “Obama” or “McCain” and analyzes other words that appear with them. Then, it places these words in bubbles on the graph – the bigger the bubble, the higher frequency of use. The more red a bubble is, the more that keyword is associated with McCain; the bluer, more with Obama. It’s a lot more impressive if you check it out for yourself. Kudos to the amazing team at New Media Strategies (where I work) who helped put this together.

WSJ Web Data

The Wall Street Journal has an interactive graphic that shows “real time statistics indicating candidates’ prominence and popularity on blogs and sites such as YouTube and Facebook.”

wsj-web-data

You can mouse over the bar graphs for more information such as the number of Facebook friends each candidate has or how many times McCain or Obama have been mentioned in blogs. The site also includes a “What It Means” feature that breaks down each social platform and how it influences the candidates’ campaigns and reputations.

Both of these sites provide valuable information, but they also form central locations for aggregated content so we can all stay up-to-date as this election unfolds. I can only imagine what the 2012 election will look like, and every day I am thankful that I can be a part of this social era where voters can easily engage with one another through a myriad of platforms.

I know there are countless more sites like these out there, so what social media measurement tools have you seen pop up this election season that you’ve enjoyed using?

Update: I also dig the Mapmash hosted on Google maps. It shows how each state’s electoral votes can affect the election.

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A Reflection: 9/11

September 11, 2008 · 3 Comments

When I was younger, the numbers 9-1-1 had a very different meaning than they do now. The first things I used to think of were ambulances and fire trucks and the TV show Rescue 9-1-1. Every day since that disastrous September morning in 2001, 9-1-1 as an emergency number has been a secondary thought.

This morning as I sluggishly silenced my alarm and slowly remembered the date, I tried to recall the emotional ties I had to those numbers when I was little.

Emergency. Important. Urgency. Not to be taken lightly. Something you should never forget.

Isn’t it strange how those same words can be applied to 9/11?

Seeing those numbers now, even if it’s on a clock or a license plate, makes me think of the heartache, shock, confusion, loss, anger, and fear that we collectively felt that day seven years ago. More than that, I think of the deep levels of pain and despair that I will never know because I was not personally affected by the tragedy. My heart breaks for those whose lives changed forever when a loved one was lost in the twin towers, or at the Pentagon, or in a Pennsylvanian field. My thoughts and prayers also go to those heroes serving our country so that hopefully no one will ever have to experience that pain again.

There’s been a meme going around – where were you when you first heard – and for me, I was in the 100 building at Bishop Kenny High School in Jacksonville, Florida. It was my sophomore year and I was frustrated because our principal had just announced the bell would be held. I was in geometry. I hated geometry and despised the fact that it would be any longer than necessary.

As my classmates and I whined about the class extension, our teacher jumped form his seat at his computer and flew to the TV. Instantly, images of a tall buildings filled the screen, one had smoke billowing from it. We looked at him in shock – what were the kids in TV production class thinking? What kind of sick jokes was this? It’s September 11 not April 1…

But why was there a CNN logo at the bottom… this wasn’t a prank, was it?

Before we could even register what was happening, my friend pointed at the screen, yelling. “Is this happening right now? There’s another plane! What’s it doing, what’s it doing?!”

We all gasped as we watch the second tower get hit. No one spoke. My teacher turned up the volume and we listened intently – the anchor’s somber voice barely registering.

We continued with our day, moving from classroom to classroom as the bell rang, but we didn’t talk about American government or Spanish grammar or the periodic table. We watched the news continuously, we asked our teachers what was happening, we stared at them as they struggled to answer, we sat solemnly in the cafeteria, we called our parents in the hallway. No one scolded us for being on our cell phones. No one wanted to be upset over anything insignificant that day. No one had any answers. No one understood.

I still don’t understand the immense loss of that day, but I’ll never forget those numbers – 9/11 – and what they have meant to all of us the past seven years. Or what they’ll mean every year from now on…

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Sayonara, Florida

May 22, 2008 · 8 Comments

In two hours, I will be leaving Florida and making my way to the nation’s capital to begin the next stage of my life. Although I rarely write about my personal life on this blog, there’s a lot going on in my head that I feel like sharing.

College is over. It’s a surreal feeling– one that hasn’t quite hit me yet, and probably won’t until August when I see most of my friends buckling down for a new semester.

I’m leaving my family and friends and wondering how I’m going to afford life in a big city. First of all, everything is a lot more expensive than I think it should be. For example, bath mats at Target are $12.99 and up. Seriously? 13 bucks for a bath mat? In my head, those things should be 3 dollars. Or free, that would work, too.

But, I digress…

A lot of changes are taking place, and I don’t want to take a tone that’s too self-pitying because I know I am just one in a million recent college grads taking a chance and starting over, but it’s a difficult time for me. I’m a homebody who truly puts family and friends first, and leaving them all behind is challenging.

Once I get to D.C., I know I’ll be happy, but that 11 hour car ride is going to be rough, and not just because I have to share the backseat with my two younger brothers. It’s going to give me ample time to reflect on the first 22 years of my life and wonder what the next 22 will bring. Because that’s what I do–I over analyze.

When it comes down to it, I’m ecstatic to finally be moving to a big city where I can rely on public transportation and have a wealth of culture and history at my disposal. I plan to take full advantage of my time there, embracing every opportunity that comes my way, but that doesn’t mean I won’t look back on my time at USF.

So, as I get ready to place the last box in my family truck, I’m hanging on to the memories and looking forward to chasing my dreams.

Real world, here I come.

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Blasts from the Past: 17 Posts that Should Be Revisited

December 20, 2007 · 9 Comments

Blogging has quickly become my favorite pastime. And while I love this new hobby, I think I’ve found one downfall to the blogosphere. There is so much information out there that great posts get lost in the archives!
Before you doubt my common sense, let me explain myself. Yes, archives allow readers to go back in time and find previous posts about topics that interest them, but how many of us actually do that? I know I don’t have enough time to browse the extensive archives of my entire blogroll.

Well, at least I didn’t—but now that school’s out for winter break, I have plenty of time to do the grunt work. Luckily, I’m in the Christmas spirit and feeling generous with my newfound knowledge.

Below are some of the most informative blogs I’ve found tucked away in some amazing bloggers’ archives. They’re especially great for students trying to learn more about the field or for professionals trying to brush up their skills. Read, learn, and enjoy!

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